More than a quarter of the artists in the Spotify Top 50 of the past five years come from the Dutch hip hop scene. Nine of the ten album records (most streams in one day) belong to homegrown artists.
To celebrate that cultural impact and give top fans the chance to meet their favourite artists, Spotify organised Woordenschat (Vocabulary) at AMAZE Amsterdam, named after the playlist of the same name. The event gave a stage to rising talent and established names, including KM, Langa, Qlas, OYSTER and Frsh.
Team HAGENS was responsible for the PR approach and press support at the event, with Het Parool and FunX, among others, and Spotify Netherlands spokesperson Marta Belay.
